Comparison
Glossy Data vs Otterly.AI
How Glossy Data and Otterly compare on buying, engines, countries, pricing and method. Every Otterly detail links to its source, and we say where Otterly is ahead.
Last checked . See the sources. Spotted a mistake? Email hello@glossydata.com and we'll review it.
The short version
Glossy Data combines AI answer tracking with competitor research, local questions and source analysis. Every available engine is accessible on paid plans, with usage drawn from your credit allowance. Otterly offers daily brand tracking with some engines as add-ons; compare the included coverage and reporting below.
Why choose Glossy Data?
- You want Claude, Gemini and AI Mode without paying extra.
- You need local, city-level tracking with each market's own directories.
- You want results with sample sizes and ranges.
See the product first
Explore answers, sources and reporting in the demo workspace. Then choose a plan for the questions, markets and clients you want to track.
Compare our plansSide by side
- Entry price
Glossy Data:£25/month (Starter, ~36 questions weekly)
Otterly:$29/month Lite (15 prompts, daily)
- Next tier
Glossy Data:£229/month Growth (~400 questions)
Otterly:$189/month Standard (100 prompts)
- Engines included
Glossy Data:ChatGPT, AI Overviews, AI Mode, Gemini, Perplexity, Claude; Copilot coming soon
Otterly:ChatGPT, AI Overviews, Perplexity, Copilot
- Paid add-on engines
Glossy Data:None
Otterly:Claude, Gemini, AI Mode
- Copilot
Glossy Data:Not yetComing soon
Otterly:Yes
- Countries
Glossy Data:49 countries
Otterly:70+ countries
- Seats
Glossy Data:Unlimited
Otterly:Unlimited team members
- API / MCP
Glossy Data:Read API and MCP on every paid plan, from £25
Otterly:Standard ($189) and above
- Annual discount
Glossy Data:10%
Otterly:15%
The main differences
Engines.
Claude, Gemini and AI Mode are included with us; at Otterly they're extras.
Local.
Local mode is on every Glossy Data plan: city-level questions and each market's own directories.
Frequency vs confidence.
Otterly checks daily. We check on a schedule that spreads answers across paraphrases and weeks, which gives tighter ranges for the same number of answers, and we show those ranges.
What Glossy Data does better
Glossy Data gives you a broader research workflow in the same workspace: original answers, competitor comparisons, local questions, citation gaps and follow-up tasks. All available engines are accessible on paid plans through one credit allowance, so you can choose which questions and engines matter most to your business.
Pricing compared
Glossy Data: Starter £25, Growth £229, Pro £199, all engines included.
See Glossy Data pricingSwitching
Import your Otterly prompt list by CSV.
How Glossy Data shows every number
Each score comes with the number of answers behind it, its confidence range, and a note when an engine update may affect the results.
ChatGPT names you in about 1 in 3 answers
Mention rate · weekly · 90% interval
Hollow = fewer than 20 answers Engine model change, alerts paused
Try it on your own website
Enter your website and verify your email to see a limited report, or try the demo workspace first.
Free website check · No card needed · Full AI tracking on paid plans
Sources (checked Oct 2026)
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